To grow your business? To keep updated on the latest breaking news? To problem solve? To share?
If you're not sure why you're on Twitter this very moment, then it's likely that you could become a more efficient user by remembering the lessons from Stephen Covey's The 7 Habits of Highly Effective People. To get the most out of Twitter, keep these habits in mind:
- Habit 1: Be Proactive
- Habit 2: Begin With The End In Mind
- Habit 3: Put First Things First
- Habit 4: Think Win/Win
- Habit 5: Seek First to Understand, Then to be Understood
- Habit 6: Synergize
- Habit 7: Sharpen The Saw
Finally, it's worth remembering that the Twitter phenomenon won't be around forever. Remember MySpace? After all is said and done, today's Twitter will become yesterday's MySpace. When you look back and reflect on the time you spent on Twitter, will you have a specific, measurable Return On Investment?
Michael Lara, MD practices near San Francisco, California. He writes frequently on the intersection of culture and medicine.